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INDIA'S BEST DESIGN PROJECT 2017

Axis Direct: On a Mission to Demystify Investments


Project Introduction:

Axis Bank is the third largest private sector bank in India and Axis Direct, its flagship investment platform. Axis Direct offers simplified solutions to trade in equity, derivatives, mutual funds and IPOs in Indian share market. Think Design worked with Axis Bank to strategise, reposition and redefine its next generation Axis Direct platform.

Client:
Axis Securities

Designed by:
Think Design

About

Initiated by POOL Magazine in 2015, "India’s Best Design Awards" are the first to recognize Design Studios for their professional work, business practices and transparency. INDI Design started publishing POOL Magazine in 2010 with the mission of bringing Indian talent in Design, Innovation, and Art into the limelight. The digital avatar of this monthly print magazine is available for annual subscription at www.indipool.com

Contact

ibda@poolmagazine.in
+91 20 272 93552