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INDIA'S BEST DESIGN PROJECT 2018

Aditya Birla Payment Bank


Project Introduction:
This project was aimed to get the unbanked population into the banking ecosystem. With mobile phones now a part of every Indian, from the richest to the poorest, it was the right moment to bring the benefits of the connected world to rural India. Along with the benefits of basic banking, the bank comprehensively brings under one roof all the lifestyle necessities like shopping, travel, entertainment, finance and investments.

Client:
Aditya Birla Payment Bank

Designed by:
Fractal Ink Design Studio

About

Initiated by POOL Magazine in 2015, "India’s Best Design Awards" are the first to recognize Design Studios for their professional work, business practices and transparency. INDI Design started publishing POOL Magazine in 2010 with the mission of bringing Indian talent in Design, Innovation, and Art into the limelight. The digital avatar of this monthly print magazine is available for annual subscription at www.indipool.com

Contact

ibda@poolmagazine.in
+91 20 272 93552